Print has high impact in a digital world.

Gain momentum in a fragmented marketing landscape with tactile, in-hand marketing.

Print Advertising Solutions.

We still believe in the power of print more than ever. Why? In a world where almost everything else is on screen, moving, or temporary, print steps in to play an important, diverse role in the marketing mix.

Print can be digital’s biggest fan and vice versa — using one to promote the other and positioning their relative touch-points in a way that strategically drives traffic throughout a well-planned campaign.

Print and digital are not exclusive and marketers are encouraged to connect their print and digital worlds.

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Alabama Media Group offers the following print advertising opportunities:

Newspaper Advertising

Classified Advertising

All classified advertisements appear in newspaper classifieds (Birmingham News, Huntsville Times and Mobile Press-Register) and on AL.com, expanding your total reach.

Print and digital are not exclusive – strike a balance between technology and tradition.

Why can’t digital marketing solutions completely replace print?

Print offers some key benefits that no digital solution can replicate.

There is an underlying message in the permanence of image and word on the printed page that reflects trust and solidarity.

Print can be pinned to a cork board, taken with you, and doesn’t change or move without your action. Print provides a visual reminder of an interest, need, event, or sale — all reminders that reinforce the brand who provided them.

Maintain a presence wherever your online audience is — just don’t get so caught up in the mix that you forget to balance out technology with some tradition, and embrace the good in print, too.

Because print is one marketing solution that will outlive us all.

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Baron, Naomi, Professor of linguistics at American University. Oxford University Press “Words Onscreen: The Fate of Reading in a Digital World.” February 2015.

Print has high impact in a digital world.

Print Advertising Solutions.

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