Audience (It’s Not About Sites, It’s About People)

With the recent release of our new comscore numbers, I’ve found myself reflecting upon the digital waters our company has sailed into since I was brought aboard two years ago. With 5.7 million unique visitors and 92 million page views, I’ve been particularly intrigued by our ongoing print story and how it’s morphed into our current and ongoing digital adventure. Often the conversation is split into a print product pitch, followed by a digital product introduction, with this unyielding line down the middle to ensure the two worlds don’t spill over into each other.

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