You’re scrolling through Facebook at your favorite restaurant in town when you see an ad for the ice cream shop down the street. Do you think it’s just a coincidence? Think again. This is something marketers call location-based mobile advertising, or hypertargeting. Read more
Thanksgiving marks the official start to the holiday season, and is a great time to be promoting your small business! Holidays can be a pivotal time for small businesses. Customers are often spending more money on loved ones as well as themselves during this time. Give your marketing strategy a little dressing up with some of these marketing ideas: Read more
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