Digital privacy has been a hot topic for some time, and for the first-time tech leaders are making changes that could disrupt digital advertising for marketers across. The first big changes to hit the advertising world come from Tim Cook’s Apple. Cook has always been a proponent of giving users more control of their personal data. But new changes coming to iOS 14 in April or May of this year could significantly impact marketers’ ability to target users on iOS devices and track the effectiveness of that advertising. Read more
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