Social Media: What Not to Do

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Social media is one powerful tool. Of all the time we spend on the Internet, about one-third of it is dedicated to social media platforms. Oftentimes, a business’s social media pages are the first line of contact with potential new customers. In order to present your business’s best self, make sure to avoid these social media no-no’s: Read more

How to Strategically Increase Your SEO: Part 1

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Nearly everyone knows at this point that Search Engine Optimization (SEO) is a vital part of any business’ comprehensive marketing plan. But how do you score that coveted spot atop Google’s search results? How do you land in the “local pack,” the group of three businesses that sit at the top of a location-based search? Read more