2019 Marketing Trends: Social Media Stories

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Let’s talk social media in 2019. The average U.S. 18+ adult spends an average of 45 minutes daily on social media. We scroll and scroll every day to check up on on our neighbor’s dog, the restaurant down the street, our favorite celebrities and bloggers, and we might even end up purchasing something from that scarily well-targeted Instagram ad. We know having social media marketing as part of your marketing mix is crucial, but what’s up with these social media “stories” gaining more and more popularity by day? Read more

Social Media: What Not to Do

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Social media is one powerful tool. Of all the time we spend on the Internet, about one-third of it is dedicated to social media platforms. Oftentimes, a business’s social media pages are the first line of contact with potential new customers. In order to present your business’s best self, make sure to avoid these social media no-no’s: Read more

Don’t Get Spooked By Social!

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Halloween is one of the most festive and widely celebrated holidays in the nation, so what better excuse for some fun social media posts?! Promoting your business during a holiday gives you the opportunity to change up your tactics, grab the attention of audience members, and show a different side to your business. Don’t be scared—try some of these spook-tacular Halloween social media tips this year! Read more